The Kuleana Relational Path

Not everyone is ready to buy.

But everyone is somewhere on the path.

Discover how to engage with intention, timing, and humanity.

the Kuleana Relational Path™?

The Kuleana Relational Path™ maps the emotional and relational distance between your brand and a potential client - from cold curiosity to warm commitment.

This proprietary model helps you:

• Understand how a person is relating to your brand in the moment

• Choose conversations and content that match their stage of readiness

• Avoid premature pitching or generic engagement tactics

why most brands miss the moment

Engagement is not one-size-fits-all.

When you ignore where someone is on the path, you risk pushing too soon - or staying silent too long.

The Kuleana Relational Path™ brings nuance to your engagement strategy, helping you build real momentum without burning bridges.

It lets you:

• Know when to listen, speak, or simply be present

• Share the right message at the right moment

• Turn passive followers into clients - with integrity

This Isn’t a Funnel. It’s a Compass.

This model won’t tell you what to say.

The Kuleana Relational Path™ is about relational readiness.

• It’s not a script

• It’s not a trust meter

• It’s not about tracking followers like leads

It shows you when and how to say it - based on where someone truly is.

It helps you walk alongside your audience - not rush ahead of them.

Curious Where Your People Are on the Path?

Whether you’re building a brand from scratch or tired of engagement that goes nowhere, the Kuleana Relational Path™ offers a new way forward - one that honors presence, timing, and trust.